Proposal writing tips

eIntelli eProposal Application – A Great Tool for Managers.

Daniel Townsend - Wednesday, March 06, 2013

As a manager there are a lot of obstacles but the most difficult one is to make a proposal or propose for anything. This could be anything from proposing your boss starting a new venture outreaching a bank or an investor to inject in some money in your business. When doing this you should realize one thing that you are the one proposing and the one you are proposing to is in the power so you have to be able enough presentable and worthy that he may think of you as a good resource and not just a waste of time.

When creating a business proposal you need to keep in mind the needs and criteria of the person you are proposing to, your content should be original not copy pasted from another letter because it would hold as much worth as a junk mail in your inbox. Make it original and tailored to their needs. Be frank and totally honest. Don’t blow out of proportion and at the same time be very confident and straightforward.

However your proposal shouldn't be dull and boring or it should not look like you have paid someone to just hammer down some words on the keyboard for you, it should look like you are a real person proposing and try to convey your personality through the proposal. Adding a little humor can also impress the person reading the proposal.

Your proposal should consist of easy words and phrases so that the other person understands easily, it should not look like a document of any top secret agency rather it should be as simple and easy to understand as possible. Don’t make it complex; mention the cost summary properly so that the client can focus on it easily. Now comes the last part of reading the proposal again and again - at least read the proposal 4 to 5 times to check all the spellings and grammar mistakes and then ask someone else to also skim it.

Lastly, focus on the reader’s mind, focus on what advantages you are offering to the reader and its company. If you aren't providing them any facility, why would they accept the proposal? So do not forget to mention those advantages in the proposal.

Need help creating a killer proposal? Then visit us at and join us for a 14 day free trial.

How To Write A Business Proposal

Brad McCrory - Tuesday, March 05, 2013

You want to write a business proposal for an opening but you can’t find the exact words that would solve the client’s problem? Its time you do one of these things either call us for help (eIntelli) or sit back relax and think what you really need.

In my experience so far, I have come across a couple of things that matter when writing a business proposal and have divided those things in 3 different steps that one should follow to create a creative, effective and persuasive proposal.

3 steps for writing a Persuasive Business Proposal

What is the client looking for?

In the first step you have to know all the little details about client such as why he wants this job done and how is he planning to get the job done. For all of this you have to put yourself in the client’s shoes thinking like the client. Collate all information you have regarding the client, gather notes that you have noted down in the meeting on a document. If you don’t have either of these, its high time you reach out again and ask questions until the requirement is really nailed down.

How can you solve his problem?

If you have received all relevant  information that you need along with all the specifications of the client, then the second part is creating a hierarchy of important and less important things- we would call that “essential requirements “ and “nice to have”. Don’t get confused in these points they are important to construct the proposal.

Now that you have the hierarchy, you also have the format as to how it is going to be done. You can start matching elements of your offer to the ones of the requirement. This would help you focus your mind on what you need to do and where/what is it that you are lacking.

The magic part of a successful business proposal

This in my eyes is the most important part of creating a proposal. You would be thinking how do deal with this when you haven’t even dealt with the client. The answer to your question is that you should provide proof of your work earlier that you have done similar to the project in the similar sector or industry. For this you need to have some supporting document and this can include case studies, newsletter and other proofs. There’s an old saying “telling isn’t selling” and it’s proven true. The client wants proof or evidence if you have worked like this before. In essence, they want to see such stuff not read or listen to your long sales presentation that tells how great your company is.

Need help creating a killer proposal? Then visit us at and join us for a 14 day free trial.

eIntelli eProposal Application Helps Identifying Key Areas To Focus On While Drafting An Online Business Proposal.

Daniel Townsend - Friday, March 01, 2013


It is likely the person demanding for the proposal would provide a verbal or written instruction, which the author can use in drafting the proposal. If this is the case or not it is necessary for the author to do a little research. The reason for the research is to ensure that the writer has the level of knowledge that is required to solve the client’s problem in an effective manner. The research which the author is doing may include further discussion with the client, the purpose for that is to make sure you have the complete knowledge of what the client wants and identify his problem so that you may provide a better solution accordingly. An example of the importance of this can be seen within a marketing proposal. A recipient of such a proposal is hard to be pleased if the marketing plan has not taken into account the latest Internet promotional opportunities, such as social medias and websites. Competition or competitors, you have to do good research on them as to who would be your competitors, what price are they quoting, what procedures would they follow and what quality would they provide. Therefore, to ensure that the proposal is positioned correctly, knowledge of other market players and their processes is important.


Proposals are being submitted in a condition where it is evident that the author has paid little attention to layout and design, despite the benefits of these programs. Clients want to receive a document that flows in a logical manner, is well designed in terms of layout and continuity. Simple errors such as grammar and spelling mistakes or lack of a logical flow of the information borne within the proposal are likely to raise concerns. If the proposal does not show evidence of attention to detail, the recipient may question whether the implementation and delivery will suffer from the same problems.


Content writing is the most difficult part in a proposal you just need to write stuff but also link them accordingly so that they make a good logical pattern that the client is interested in reading. A document that is not properly structured is difficult to read and, more importantly, can lead to confusion in respect of what is being proposed, which can damage the eventual outcome of the project implementation.

In our opinion, the proposal should follow a logical sequence that covers the following points.


The introduction consist of a little to everything like what is the proposal about, who is it being submitted, who is submitting it and what is the organization’s role.


In this section you must consider upon a detailed discussion about what the client needs and how you would solve his/her problem. This could be very risky because if you don’t explain the right thing here and mislead the client he won’t further read the proposal.


In this section you make it visible how you would achieve the goal or cater the client’s needs. Some people present this with a Gantt chart that includes the milestones and the duration between each milestone and within what timescale would you deliver the project to the client.


This section provides the details about what resources would be needed to accomplish the goal, what equipment and human resource would be needed at every milestone to complete the project.


The client wants to know how competent the proposing person or the organization is. So in this section it would be really helpful if you focus on presenting the previous sales or project of this type that you have completed or catered and some indication of the expertise of the human resources that will be committed to the tasks identified.


Certainly from both the writer and recipient's viewpoint one of the most important aspect of the proposal will be the cost of the project, product or service being delivered. However, it is also important to include the terms and conditions that these costs apply to and any other issues that might affect the costing.


Appendices can be useful for the inclusion of references relating to the conduct of previous projects or sales contracts and detailed resumes of the key personnel who will be involved with the performance of the contract. In addition, other relevant information that is considered to add value to the content of the proposal might also be included within this section.


Whatever type of written business proposal is being presented, as is apparent from the above, three of the most important areas that need to be considered are research, layout and design and content. If sufficient attention is not paid to these areas, and the results communicated effectively within the proposal, there is every chance that the proposal will be consigned to the nearest recycling bin. This will not only lead to the loss of the project being promoted within the proposal, but also reduce the chances of developing a future positive relationship with the recipient.

For more information, visit us at and SignUp for a Free 14 day trial.

eIntelli Focuses On Giving You The Best Effectively and Efficiently.

Brad McCrory - Friday, March 01, 2013

Providing general advice regarding how to write proposals for business purposes is not easy. This is because the type of proposal required can be diverse in terms of its purpose, size and the intended recipient.

For example, in terms of purpose there is a difference between a sales proposal and a proposal intended for internal use, which could relate to changes in processes or strategy. Similarly, there is a difference between preparing a product or service based proposal. The size and complexity of the proposal also needs to be considered, particularly in relation to the numbers of participants. A proposal for the development of a major project, such as the building of a new operations plant, would require involvement and input from a number of business experts from various departments, whereas a sales proposal being submitted to a single customer might be written by one person. Furthermore, the type of recipient may also influence the proposal content and style. A typical example of this is the variances between a proposal submitted to the private and public sectors.

Proposal writing is a very big challenge for businesses as there is so much competition in the market. You need a proper proposal writer to come up with something not just good but unique so that the customer picks your proposal up among others.

Our software, eIntelli eProposal Application, not just helps you in creating some proposal but we focus on getting you the job. Our tool helps you in so many ways when creating your proposal reducing so much cost that you like it in just fist look. Our interface is so easy that even a naïve can understand how to work on it.

eIntelli focuses on giving you the best effectively and efficiently. We not only cater the big but also the new small or mid-sized businesses. Entrepreneurs can also get a lot of benefit from eIntelli at a very minimal cost.

Let’s start with the features eIntelli eProposal Application has to help you. When writing a proposal the most challenging work is how to start the proposal. It has so many different industry templates that would really help you in creating a new proposal. You just have to pick one which ever you like free of cost and later on just edit it as per your company requirement and all the writing that you need is done.

Most of the good proposal writers spend less time on writing proposal then reviewing them. Once you are done with the textual content draft, you can add rich images or videos to help client understand easily. Our proposal writing tool helps you in adding all of this in just a few clicks.

The theme section in our tool also allows you to leverage addition of colors and themes to your proposal with great ease in adherence to your company’s brand.

For more information, visit us at and SignUp for a Free 14 day trial.

Articulate Business Proposal With Rich Content.

Daniel Townsend - Wednesday, February 27, 2013

Business proposal writing is a real business challenge you would have to face. It could be made easier if you follow a process that includes outlining your proposal clearly. Now it’s time to write your content. You are amidst the business proposal writing stages of which you can be confident will impress your prospect / client. Stage 1: Follow the four-step procedure below to complete the writing of your proposal text around your outline and finish Stage 2.

Step 1: Expand Upon Your Outlined Points

Take your content outlines, one content block at a time, and begin to expand on the lowest-level points in your outline, assigning a few sentences beneath each of these outline points to explain them.

At this stage don’t be worried about knitting each outline together. Keep on working through the outline until you have written explanatory notes on every point and sub-point in your outline. As you go ahead through this exercise, keep that in mind that your message should be clear and easy to understand.

Step 2: Revise Your Heading Titles, Reduce Their Numbers

At each highest level point consider whether your point is being expressed correctly and is easy to understand for the client, and which will effectively summarize the point that you would make below.

Follow a simple rule if your heading is not that necessary and the client could easily understand without the heading then you must remove the heading as it would only create confusion in the reader’s mind.

Too many unnecessary headings may be irritating and distracting for your readers.

You should aim on reducing the number of heading and sub-headings in your section to the least necessary to make sure your content block communicates effectively.

Step 3: Build in Transitions

Transitions are words or phrases that smooth the boundaries between one concept and another. They include words and phrases like “therefore”, “happily”, “consequently”, “however”, “yet”, “nevertheless”, etc., or can be questions like “but how is this achieved?” or “why is this?”

Everything that you write should direct the reader towards the next concept so that they get encouraged to read further. 

If you make good transition the reader won’t make wrong connection between the various points that you have presented and would make a good writing flow.

Read through the sections considering how easily you are directed from one idea to the other and how it fits under its heading. You will find a lot of irrelevant material under heading that would confuse the reader you should remove all of that.

When you are finished under one heading, be sure that the closing sentence in that sub-section points the reader towards the next section, effectively introducing the next set of ideas that you will present in support of the points that you are trying to make.

Step 4: Create and Integrate Any Required Graphics

A lot of your readers will find graphics and charts easy to understand so look for opportunities to add graphics, tables, charts and flow charts.

The best time to consider the use of graphics and illustrations is at this early stage of the business proposal writing process, when you are still fleshing out your proposal. By considering your use of graphics at this stage, you can design your proposal’s layout and content to allow you to make better use of the communicative strength of your graphics.

Return to those points in your outline where you noted that a graphic might aid understanding, and begin to create and integrate these required graphics.

In general, you should adopt the same attitude to graphics in your proposal as you do to text – if the graphic is not absolutely necessary to carry the main message of the section, leave it out. Don’t use graphics simply because you have “some nice illustrations” available.

Some General Guidelines for Graphics Use

1) Introduce your graphics in the text before the reader is presented with them

2) Use sequential numbering for your diagrams.

3) Use clear communicative descriptions of your figures.

Make sure that every element of your graphic or illustration is labeled clearly, and ensure that the size of your graphics is adequate to accommodate the level of detail.

With eIntelli eProposal software packages, business proposal writing has become much easier anyone can now produce attractive high-quality illustrations and graphs.

Stage 2: Read, Revise, Edit Your Proposal

Your proposal is complete. You are in the last stage. Now you can start polishing this proposal which you will feel good submitting to the client. Research shows that good proposal writer spend less time on drafting the proposal and more time on reviewing the proposal.

Revise and edit as many times as you can, until you feel entirely confident that the arguments in each of the sections of your proposal flows smoothly and logically.

Check your spelling, punctuation and grammar. Think about the competence level of your readers and, bearing this in mind, focus your business proposal writing efforts on readability.

For more information, visit us at and Sing Up for a Free 14 day trial.

eIntelli eProposal Application, Posing A Striking Difference Amongst Other Online Proposal Development Tools.

Brad McCrory - Tuesday, February 26, 2013

So far we have shared a couple of topics on this podium like how to write effective proposals, tips on how to make a proposal easy to read and interesting to the client, now we take this as an opportunity to unleash how our software is different from others and how it would really help your sales in increasing your gross income.

I will start with the basics like our interface. First of all if you have already signed up for an online proposal conversion service you must have come to know by now that you can’t just learn these software’s in minutes, it takes a whole lot of time and guidance to get a good grip on the software but our interface is so easy you won’t need any help. Still we have a customer support ready to help you 24/7.

Taking you a bit ahead on our software with the business intelligence feature, you can easily keep a track or view as to how far you proposal has travelled and your client has looked into page(s) the most, helping you to know about the client’s behavior and what is it that the customer really looks at so that you can improvise even more.

When writing proposal it’s never easy to get genuine interesting ideas that your client is looking for, you need something so good that catches the clients eye because you know you aren’t the only one offering, there are a lot of other’s biding too. For your ease, eIntelli eProposal has more than 50 templates that could really help you in writing proposal for the first time and if you have less time you can use one of these for sure.

The proposal being drafted, you can easily get it accepted through e-signature: this feature allows your client being satisfied of the professionalism, information security and confidentiality, he does not have to drive all the way to meet you, he just have to open the document and accept it from therein which would save a lot of time and energy and would let you start working immediately.

Once you are done creating your proposal, you can easily keep a track on the status of the proposal as to if it has been opened yet or not, which page has been mostly read and other stats. All these can be really helpful to know what your client is looking for.

And here is a free advice always while creating a mind blowing proposal: you should consider two things - a) Do your researches completely and b) Always put yourself in your client’s shoes.

For more information, visit us at and Sign Up for a free 14 day trial.

3 Ps of a Winning Business Proposal

Daniel Townsend - Monday, February 25, 2013

In our experience so far, we have come across a couple of tips for writing a good business proposal. We will want to share with you the 3 Ps: problem statementproposed solution, and pricing information.

Problem Statement

Good business proposal must have the problem highlighted to the client that he/she is facing. And the problem should be properly described because this is very important how you can expect the client to believe that you can help them solve their problems without even knowing what their problems are. A successful business proposal must be a one that is able to describe the client what their needs are in a plain and simple manner.

Here’s an example of a well-written problem statement of a business proposal: “With the presence of social media in today’s world, Puffin Media Inc. hesitated to make the leap from traditional marketing to social media marketing.”

Their marketing tactics seem to be losing effectiveness and the company feels as if they are missing out on a large segment of their market. In addition, their competition has begun acquiring the majority of the business in the market and has brought Puffin Media’s growing revenues to a halt.

Proposed Solution

The main purpose of creating a business proposal is to present a solution to a problem facing potential client. This section which contains the solution should be detailed so that the client gets a better idea as to how you’d solve his problem.

Here’s an example: “The solution that is recommended for Puffin Media Inc. is to deploy their company on all of the major social media channels; however, there is a major difference in creating social media platforms versus creating a brand you can promote on those platforms.”

A marketing campaign must be created utilizing these social media channels and creating immediate engagement with your audience. In order for this to be successful, you know how to make sales. Initially, acquire some fans, followers, subscribers, and connections and invite them to join you in particular discussion or attend a specific event.

The purpose of this is not only to promote Puffin Media Inc, but also to solicit feedback from the target audience.

Pricing Information

When writing a proposal you should properly highlight the pricing info because most of the clients accept proposals on costing basis.

How to write this part depends on the solution that you proposed in the previous section. If it’s a small project you should mention the fee summary otherwise if it’s a long project you should mention the fee schedule as to on which milestone he has to pay.

Five Ways To Draft A Better Online Proposal.

Brad McCrory - Thursday, February 21, 2013

There are five ways to create a better business proposal. Organization, highlighting the bullet points, images and visual addition, personality and use simple words. In my business experience I have come across these simple tips to create a more influential proposal.

1. Organization: When writing a proposal you should be careful about the fact that your proposal shouldn’t be lengthy so that the client gets bored or loses interest. You must have a table of content and the pages should be numbered so that reader may skip those sections which they are not interested in and directly get into what they are looking for.

2. Highlighting and Bulleted Points: When submitting a proposal you should keep in mind that the client has a lot of others proposals too, so if you don’t make your proposal effective he/she might not even review it properly. We suggest that you must break up your information into bulleted points to make it is easy to read and highlight all the important parts so that the client can easily go through you proposal in less time.

3. Images and Visual Additions: You don’t want your proposal so colorful and full of pictures that the client thinks it’s really weird/freaky but some pictures here and there could be beneficial for your customer’s review, he will get a better idea as to what you are offering and how the end product would be. You might consider which areas of your proposal could really benefit from a quality image.

4. Personality: When writing a proposal you should be very careful with the tone you maintain while writing. You should always add your personality in the proposal a little bit like something entertaining so that it may not be boring and plus some humor can be really beneficial for you to get the order. You must let the client be frank and easy to speak. Allow your unique personality to shine in the proposal.

5. Use Simple Words: This might go against your natural instinct to create a smart-sounding, professional proposal, but it’s important to keep the proposal as simple as possible. Don’t use the word ‘meritorious’ when you could use the word ‘worthy.’ You want the proposal to sound professional, but with a friendly tone, as if you’re simply speaking to a colleague you respect and like. This makes it much easier to read than if the reviewer is wading through words that are three inches long on a page. Filling the proposal full of these long words can also make it come off as pompous or arrogant.

When you really write your proposal from the heart and rely on your experience and skill, it will stand out.

Tryst With An Online Proposal Development Tool

Daniel Townsend - Wednesday, February 20, 2013

Most of the businesses choose to hire contractors based on three things:

1. Their experience;

2. Their credentials (i.e. education);

3. Their business proposal

Of these above three key job-landing elements, only a business proposal is completely within your control the minute you decide to bid on a job. The other two factors can only be built up gradually, over time. So, if you want to land more gigs, the most obvious thing to start doing today is to begin writing better business proposals. But how?

Obviously, a lot of what makes a good proposal depends on the context (who you’re pitching too, what skills you have, etc). Here at eIntelli, we have come up with a very good and creative idea of our own to help you grow your business efficiently. We provide you ease of creating proposal through a variety of sample proposals/templates that you just have to edit a little and send it to the customer.

Now you might be thinking what we are speculating, how our eIntelli eProposal application can help you and if we would charge a lot; but no, we have created the online business proposal creating tool that helps you create proposals online and then send your proposals in a very secured and confidential way through password protection.

eIntelli eProposal provides you with a variety of features that might help you create a proposal that would capture the clients mind in seconds. We have features to facilitate adding rich multimedia in your proposal to make it more creative and persuasive so as to provide your customer with a clearer picture of what you have to offer.

We have a feature labeled “Library”, you can add content blocks that you think would be needed in the future, for e.g.: company history, introduction, etc., you just have to drag and add it to your current proposal which would save a lot of time.

Our customer support which is on duty 24/7 for your help can be of great help for you to create proposals.

eIntelli can surely be the reason for your firm’s growth. And this is our company’s motto.

Do visit our website and log in for a 14 day free trial at or visit to talk to our customer support officer.

eIntelli will provide you with all the features that you need to create a mind blowing proposal to become your customer’s priority. eIntelli has example business plans for you that will surely help you creating a business proposal more easily. And our customer support provides you with tips to create good proposals so you should surely visit eIntelli and have a look at what we have to offer. Last but not the least we aren’t expensive. Our payment module is less than our competitors with more features.

How eIntelli eProposal Application Cater To Business Intelligence?

Brad McCrory - Tuesday, February 19, 2013

The formal way of communication in a business is proposal writing. If you want to know how to increase your sales in a systematic way you need to start writing good proposals. Now the question arises, what is a good proposal? What do I need to create it?

Business proposal writing is different than conducting sales verbally, you just need to collate by writing down and provide relevant info that is needed by the customer to review your offerings.

Now formal writing could be a little hectic. Firstly, we would like to introduce all the important info that should be mentioned in your proposal.

1) Title page

2) Company info

3) Executive summary

4) Product info

5) Cost summary

6) Conclusion (how to accept the offer what would be the terms of payment etc.)

These are the following topics that should be mentioned in a proposal. Don’t make your proposal boring or lengthy; no one has time to look at your 80 pages proposal. Proposal shouldn’t be more then 5, 7 pages and the cost summary should be properly visible because this would be one of the main things that the client would be looking at.

Now you know what a proposal is, what it should consider but the problem is how to make it happen and that is where eIntelli eProposal application wins the battle. Our online proposal development tool is one of the competitive bests that you can get. eProposal provides a variety of samples proposals/templates helping to draft your proposal for the first time. It really gives you an idea as to how a proposal should be plus provides a perfect format to draft proposals thereby giving you an edge over your competitors. So you just need to pick one template specific to your industry, edit a bit and it is ready for a final send off to the client. Now you must be thinking how would I forward it if it’s in eIntelli? So I must tell you that eIntelli has integration with which lets you continue using your Salesforce account on eIntelli and forward your proposal through eIntelli for your ease.

eIntelli helps you grow your business rapidly. When you send a proposal to a client, you aren’t the only one doing that, there are a lot of different options on the clients table, but eInetlli eProposal Application helps you gaining customers attention.

Why not visit and get access to a Free 14 day trial to check all features of the application.

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